Earlier this week I discovered Telstra have launched an integrated storefront experience called the TelstraOne Experience: across the phone’s features, web, content, games, customer relationship management, and all the other services they provide. Critically, its front-and-center of the customer’s phone experience and aimed at one-click access. See picture and video below on its operation. Its […]
There are 4 main application store provider categories: Operating System: Google Android, Microsoft Mobile Consumer Electronics: Apple, Nokia (Ovi), RIM, Sony, Nintendo, Microsoft Xbox Mobile Storefronts: Getjar, Handango, and in the future Amazon (they’ve already started with Kindle) Operator: Vodafone (Live), OrangeWorld, O2 Active Though the term app store is not entirely correct, as some […]
Facebook, Google, Amazon, and Yahoo! are continuously offering new services for customers to experience, then refining those services within weeks/months based upon customer feedback. The typical operator product development process is usually: an opportunity is identified, market research is performed, a project is created once budget can be found, the new product development process runs […]
This article provides a summary of Day Two of Informa’s SDP Asia conference in Singapore on the 27th November. Day One summary is covered in this article. Overall Summary Another day dominated by operator SDP presentations, demonstrating the maturity of content based SDPs, some of the challenges in evolving those SDPs, and the emergence of […]