Tag Archives: differentiate from the device and web stores

Telefonica launches BlueVia and Shares the Love with Developers

Building on their experience of O2 Litmus and Open Movilforum, Telefonica have launched BlueVia, see presentation below.  Critically, this is a world-first in the API exposure business because they are sharing the love with developers, between 10-20% of traffic revenue, and 50% of ad-revenue.  As you’d expect its web-centric with protocols and languages such as […]